English Idiom β Cheap as chips (or as cheap as chips).
Very inexpensive. Something reduced in price, cheaper than usual, or cheaper than you expected.
This is a British English idiom. In the UK, chips are long pieces of fried potato β what Americans call fries or French fries. Chips are everywhere in Britain and usually cheap β hence the expression! Read more about the UK’s favourite takeaway in British Culture β Fish and Chips.
Chips or Crisps?
Careful! What Americans call chips (thin, crunchy slices of potato in a packet), British people call crisps. And a British slang word for potatoes is spuds!

Usage:
- Talking about a bargain you found.
- A holiday was much cheaper than you expected.
- The bill for a meal is surprisingly small.
Example:
- “We couldn’t believe it. We ordered loads of food and drink, but the bill was as cheap as chips!”
Money Idioms:
- Cost an arm and a leg β very expensive (the opposite!).
In the News
Spotted in the newsβCheap As Chipsβ: Chris Sutton βSurprisedβ At What Arsenal Are About To Dohitc.comWhat is an idiom?
An idiom is a word or phrase that is not taken literally. An idiom is an expression that cannot be understood from the meanings of its individual words, but has a separate meaning of its own.
Frequently Asked Questions
Very inexpensive. It is a British English idiom.
In British English, chips are hot fried potato pieces (American “fries”), and crisps are thin crunchy potato slices in a packet (American “chips”).
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